Gone are the days of vendors providing siloed services, and customers engaging a roster of providers to keep their tech stack humming. Your customers no longer want voice alone. They want intelligent, seamless, connected experiences – and they want it all from one vendor.
Businesses today are doing more with less. Bigger targets, tighter budgets, and higher expectations than ever. Yet the need for seamless connectivity is only growing.
Everyone’s busy and on the go. End-customers expect to be able to reach businesses any way they please – an SMS to book in their car service, an Instagram DM to connect with their beautician, a phone call to schedule a doctor’s appointment.
The businesses with flawlessly converged communications systems who can accommodate this? They’re the ones succeeding.
The Market Has Moved – Fast
Convergence is the key theme of today’s business communications market. Connected experiences are essential – and they’re powered by AI. With 98% of CX leaders already, or planning to, use AI to transform customer engagement, it’s clear the future is both integrated and intelligent.
$135B
Global UC Market Value (2024)
$400B AUD
Predicted Global UC Market Value
by 2030
20%
Global UC Market Year-on-Year Growth
The MSPs delivering fragmented tools and isolated voice systems are the ones getting left behind. Businesses want a single platform that’s reliable, responsive, and delivering rich experiences. New Horizons was created to enable our partners to deliver this, via one scalable ecosystem.
The New Horizon of Connected Experiences
This shift is exactly why Access4 is evolving. New Horizons represents the next step in our journey, from voice provider to a global SaaS cloud communications vendor.
We’ve reviewed our offerings and brought together UC, CX, UX, and AI into one intelligent, scalable ecosystem. This renewed Product Portfolio helps MSPs like you deliver more integrated and experience-led solutions for your customers.
The value of New Horizons is twofold. It meets today’s demand for a connected experience – and it gives your customers confidence you can deliver everything they need. When they know you can handle all their comms tech requirements, there’s no need for them to engage any other vendors.
The Access4 Product Portfolio
Access4’s product stack is built upon three core pillars.
Unified Communications (UC) is the bread and butter of your offerings. It’s a huge share of the communications market value (globally, currently worth $135B AUD) and all your customers need it. Getting it right as an offering is critical.
Customer Experience (CX) is also imperative considering the importance of the end-customer experience. Having the right tools to run an effective call centre – one that doesn’t have end-customers on hold for hours and swearing off ever engaging with that business again – is something businesses can’t skimp on.
User Experience (UX) is the additional extras that sweeten the deal. Little things your customers need but don’t often think of are covered here: PCI compliance, call recording and reporting, cloud-based faxing, etc. These extras are the glue that hold your offerings together and have your customers coming back for more.
The New Standard for MSPs
Success now depends on how well providers can connect technology, people, and experience – and deliver these as a complete package. We’ve updated our offerings to ensure you can do this.
By converging UC, CX, and UX – all fully manageable within SASBOSS – New Horizons enables MSPs to shift from transactional service delivery to strategic partnership.
This convergence allows you to build stronger long-term relationships, grow recurring revenue, improve profit margins, and strengthen retention. All made possible by delivering your customers reliability, performance, and the ability to create great customer experiences.
The APEX Advantage
As a part of New Horizons, we’ve reimagined how we deliver our Partner Program. The result is APEX – our brand-new Access4 Partner Experience Program, built to empower our partners and accelerate their success.
APEX delivers a clear, structured path across four tiers: Assist, Gold, Platinum, and Diamond. Choose your tier and grow on your terms.
What Partners Get from APEX
Growth-Based Tiers and Upside Re-Rates
Partners now progress through tier levels based on performance milestones, rather than committed spend. As you grow, you unlock exclusive program incentives and ability to rerate existing businesses.
Introduction of the ‘Assist’ Tier
We now offer an option tailored for sales-enabled resellers looking to test the market and expand their capabilities. Assist includes streamlined onboarding, improved certification pathways, and targeted resources accelerating time-to-market.
Expanded Growth Incentives and MDF
APEX introduces enhanced Market Development Funds (MDF) and growth incentives. This better allows us to support joint marketing campaigns, demand generation, and partner-led expansion strategies.
Lead Generation and Sales Optimisation
Access4 is leading the channel in helping our partners win new business by identifying whitespace, cross-sell, and upsell opportunities. We’re making significant investment in new lead-generation initiatives and sales enablement frameworks to do this.
The Future is Unified
New Horizons gives Access4 partners the power to lead the next era of business communications.
Built on SASBOSS, accelerated through the APEX program, and enhanced by AI, New Horizons transforms how you deliver value. This is your opportunity to move beyond voice – and start shaping how your customers connect, perform, and grow.
Book a Demo to find out how New Horizons will help you unlock new levels of growth.
